Daniel Polsinelli, Designer

Offering a fresh perspective, creative thinking, and a wide range of
immersive experiences for the new media realm.

Art Direction and Design.

I am a creative driven art director and graphic designer based out of Toronto. Having the experience to work with a wide range of clients large and small, I have focuses on refining my craft of brand-consistent work through thoughtful and experimental design.

As the industry constantly grows and changes, so does the designer. I love sharing my ideas and passions with people as well as learning from them. Striving to be more than “the guy with the thick-rimmed glasses”, I’m just a tall man trying to make it in a small world.

Feel free to keep scrolling and see what I’ve been working on lately.

Skills & Assets

  • Experienced with Adobe Creative Suite (Illustrator, Photoshop, Indesign)
  • UI/UX Experience
  • Use of Sketch for Web & Mobile Prototyping
  • WordPress Knowledge
  • HTML & CSS Basic Knowledge
  • Social Design Savvy
  • Photoshoot Experience with Food Photography
  • Mobile / Responsive Design Experience
  • Team Management Experience
  • Shopper Marketing Experience
  • E-Commerce Experience
  • Organized & Time Efficient
  • Strategy Driven & Brand Focused
  • Experience with Client Facing Presentation

What is my philosophy?

I am passionately inspired from everything design, and the process of innovation and creation from conceptual thinking. A true believer in guiding my creativity with smart and intuitive design.

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Creative Control
Never straying from the target market, I continuously strive to deliver a solid and clear outreach. All while maintaining high production goals constantly being developed & finessed with every project undertaken.

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Inspired Enthusiast
Always searching for new and innovative ideas, I take inspiration from anywhere and everywhere. Crafting those principles into my design, I help engineer a defined experience for the user.

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Clean & Structured Files
Clean and concise file structuring is one of my many habits I’ve kept around. We all know nothing makes a developer happier than seeing a structured digital file.

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Time Conscious
As important as it is to deliver beautiful design, it is equally important to deliver work in a timely manner. Working on multiple projects at a time means I am always conscious of using my time effectively.

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Tech Savvy
Having a broad reach on multiple programs, I am familiar with the many sides of design and production. Quick to learn and constant refinement of my skills has become something of an every day occurrence.

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Positive Perspective
Communicating brand values in a unique and creative manner has always been top priority, but it is also vital to maintain a positive outlook as well. I am always pleased to undertake any project, and learn a few things along the way.

Yves Social Strategy

Social Strategy for 2019-2020

Canopy Growth Projects

Various Designs & In-store Material

Labatt Innovations

Product Concepts

Wholesale Club
Summer Promotion

In-Store Summer Program

TimsAtHome
Shopper Program

Celebrating Saint-Jean-Baptiste Day

UNIQLO Store Tactics

Bras & Pants Activation

TD Wealth

Queens Park Takeover

Castle Corporate Design

Corporate Website

Fresh N Fit Meals Digital Refresh

Healthy Meals Prepared Portioned

Durabond Web Refresh

Celebrating 50 years of Durabond

Oakville Family Ribfest

A complete brand redesign

Hook App Website

Easier service,
 simplified

Castle Publications

Premium Editorial Magazines

Miller Baseball 2017

The All Star Experience

Game on With M

Game on With M

Concept Campaign

Baileys Chocolate Experience

Baileys Chocolate Experience

A unique & tasty experience

Every Plate Full Campaign

Every Plate Full Campaign

The solution is in our hands

Classico Rivalry Campaign

Classico Rivalry Campaign

Get ready for the sauce-off of the century

Classico On Social

Classico On Social

From The Ground Up

Chase M Down Refresh

Chase M Down Refresh

Bold & Tasty

Daniel is a great graphic designer with a quick understanding of what's required. A key asset when working in a fast-paced agency setting. Working directly with Daniel on several brand accounts, his ability to understand the particulars of what each client preferred in art direction without having to walk through the details saved much time and revision. I would happily work with Daniel again.

Ryan LaFlammeSocial Media Specialist, Isobar

Daniel is a hard working and brilliant designer, who brought a fresh breath of creativity to the table that really made client projects shine. His eye for detail and aesthetics ensured that our deliverables were spot on and reflected exactly what the client envisioned. Daniel's easy going and friendly personality meant he had no problem working closely with every team. I highly recommend him and would work with him again anytime.

Christopher GyorffyAssociate Developer, Isobar Canada

I enjoyed my time working with Daniel, we worked in different departments but that didn't stop us from hitting it off. Daniel is a skilled, friendly individual and I'd have no hesitation recommending him to any employer who needs to fill a design position!

Rob PeetsSr. Quality Assurance Analyst, Isobar

Daniel is an extremely talented designer, with a brilliant eye and a tireless work ethic. Friendly, skilled, creative and strategically focused; Daniel was a extremely valuable member of the team, and I wouldn't hesitate to recommend him to any employer with a need within his extensive skill-set.

Ryan DalzielSenior Strategist, Isobar

I only have great things to say about Daniel. He has a fantastic attitude and is tireless in his efforts. Daniel is always willing to go the extra mile and carries a smile throughout. He is quick to think on his feet, always has the client's best interests at heart and always keeps his cool. Daniel is a key part to any team and it is always a pleasure to have him on mine.

Kristine MoshonasAccount Supervisor, Match MG

Clients I Have Worked With

Thanks for your visit!

Always striving for more knowledge and experience, I have been lucky enough to
work on a wide variety of clients and projects. If you would still like to chat, feel free
to send me a message anytime!